The Way Forward
Launched the all new Pure Advance, a first-of-its-kind range of e-scooters from Pure Electric.
Two product launches featuring multiple films, an OOH push and the creation of 50+ CGI assets for use across the brand ecosystem.
Creative Director: Aaron Howard
Director: Ben Hanratty
Motion + CGI: Hacchi Studio, Charlie Loughbridge
Agency: Ourselves
Director: Ben Hanratty
Motion + CGI: Hacchi Studio, Charlie Loughbridge
Agency: Ourselves
Also worked on the launch of Pure's mid-range scooter,
the Pure Air 3 with an OOH and social campaign.